Our Team

Jeff Deal

Chief Operating Officer

Jeff Deal leads the operations at Elder Research including oversight of finances, contracting, regulatory and legal issues, and human resources. At Elder Research Jeff helps guide expansion as the company continues to grow and open additional offices to support our clients. Jeff has worked with dozens of clients to understand their business needs and organizational goals and, in the process, has gained insight into organizational obstacles to successful data mining engagements. His talk on the Top 10 Data Mining Business Mistakes has been well received at analytic conferences.

In 2016, Jeff and the Elder Research President & CEO, Gerhard Pilcher, published, Mining Your Own Business: A Primer for Executives on Understanding and Employing Data Mining and Predictive Analytics. Mr. Deal is also the Chair for the Predictive Analytics World – Healthcare conference which has been held each year since 2014. Jeff has more than 25 years of experience in business operations, planning, and government relations, primarily in the health care industry.

Prior to Elder Research, he was the President of a health planning consulting business that assisted hospitals and physicians with operational analysis, forecasting, and navigating through complex regulatory processes. Jeff has a Master of Health Administration degree from Virginia Commonwealth University and an undergraduate degree from the College of William and Mary where he was a member of the wrestling team.

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Victor Diloreto

Director, Software Products

Vic Diloreto leads the software engineering group at Elder Research. In this role, Vic is chartered with the continuing support of our data science service to clients where software is needed in data preparations and/or visualizations. Vic is also leading the efforts to convert select portions of Elder Research’s intellectual property library into standalone products.

Prior to Elder Research, Vic was a Senior Director of Technology at MegaPath, where he led a team in charge of architecture, design and operations of advanced communication solutions. Prior to MegaPath, Vic was VP of Engineering and CTO of telecommunication start-up sentitO Networks, where he led hardware and software developments. In this capacity, he assisted in raising 60M in venture financing. Vic also had roles within BNR/Northern Telecom and Pulsecom in engineering and management positions – most notably leading the technical aspects of the sale of Pulsecom’s Broadband division to ECI Telecom for 61M.

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John F. Elder IV, Ph.D.

Chairman of the Board

Dr. John Elder founded Elder Research, America’s largest and most experienced analytics consultancy in 1995. With offices in Charlottesville VA, Baltimore MD, Raleigh, NC and Washington DC, they’ve solved hundreds of challenges for commercial and government clients by extracting actionable knowledge from all types of data. Dr. Elder co-authored three books -- on practical data mining, ensembles, and text mining -- two of which won “book of the year” awards. John has created data mining tools, was a discoverer of ensemble methods, chairs international conferences, and is a popular workshop and keynote speaker.

Dr. Elder earned Engineering degrees from Rice and UVA, where he’s an Adjunct Professor. He was named by President Bush to serve 5 years on a panel to guide technology for national security. Lastly, John is grateful to be a follower of Christ and the father of five.

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Isaiah Goodall

Director of Business Development and Sales

Isaiah Goodall leads business development and sales for Elder Research. Isaiah's passion is helping clients figure out how they can improve their analytics capability to deliver value to their organization and solve business problems.

In his previous role at Elder Research, Isaiah led business development for five years in the Arlington, VA office and helped secure analytics projects at several Fortune 500 corporations and US Federal government agencies. In 2011, he was the founding program chair of Predictive Analytics World for Government, the leading vendor-neutral predictive analytics conference in Washington, DC. 

Prior to his current role Elder Research, Isaiah led business development for Manas Development Group, an emerging market consulting firm in Washington, DC, and was part of the founding team of RelayFoods.com, an online grocery startup company based in Charlottesville, Virginia. Isaiah received his B.S. in Management from Virginia Tech in 2007, summa cum laude, with a focus in Entrepreneurship, Innovation, and Technology. 

In his free time, Isaiah enjoys spending time with family and friends in the Charlottesville area, rock climbing, hiking, playing soccer, and watching Virginia Tech football.

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Robert Han

Director, Washington DC

Robert Han is a Director at Elder Research overseeing the Washington, D.C. office. Over the past six years at Elder Research, he has led innovative data science teams that have tackled some of the industry's most challenging data science and analytics problems for both federal government and private sector clients. Some examples include designing and deploying cutting edge machine learning models to identify and prioritize highly suspicious actors (financial market players, medical providers, unemployment insurance recipients, workers compensation beneficiaries) for investigators and analysts; applying various text mining techniques to deploy models (both supervised and unsupervised) and solutions that ingest large amounts of documents from unstructured text; and leveraging network analysis and graph modeling techniques to detect highly suspicious social network behaviors and potential collusion within high profile domains such as the opioid crisis and federal tax fraud.

Prior to joining Elder Research, Robert worked for a global consulting firm as a technology and management consultant, with most of his experience coming from enterprise and supply chain COTS products implementations. Robert also came from a small software start-up as a technology and professional services practitioner. He worked closely with clients across various industries (technology, software, education, finance, government, human resources) and gained experience in cloud software implementations, enterprise technology architectures, agile software development practices, business intelligence and reporting across multiple platforms, change and risk management, and product and project management.

Robert holds a B.S. in Systems Engineering from the University of Virginia.

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Carl D. Hoover, Ph.D.

Chief Technology Officer

As CTO, Dr. Carl Hoover is responsible for Elder Research's long-term technical strategy and our R&D investment. Carl loves exploring new tools and techniques to keep ERI at the cutting-edge of data science technology.  He believes that innovation will enable Elder Research to serve our clients with value and excellence.  Carl has contributed to and led a wide-range of analytics projects over the years.  He played a key role in growing our Defense & Intelligence business, helping establish Elder Research as a leader in insider threat, counterintelligence and security analytics. 

Before being named our first CTO in 2017, Carl rose through the ranks of Elder Research, first working as a scientist at our start-up office in John Elder's basement.  He worked on investment, marketing, banking and pharmaceutical analytics in those days, but he is most fond of the his very first project developing Corona graphs for portfolio selection models.  Coronas eventually became ERI's company logo. 

Carl earned M.S. and Ph.D. degrees from Clarkson University and a B.S. degree from the University of Virginia in Mechanical Engineering.  His doctoral work on prosthetic leg impedance control resulted in the first successful stair ascent and multi-function control of a powered transfemoral prosthesis. 

Outside of work, Carl loves to spend time with his family.  Carl loves the outdoors and is active in Christian Service Brigade where he enjoys developing young men into future leaders.

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J. Dustin Hux

Vice President and Senior Scientist

Dustin Hux has 15 years of applied statistical modeling and data mining experience. He has led teams solving problems in the commercial, financial, and scientific domains including fraud detection, cross-selling, customer profiling, product bundling, direct marketing, biometric identification, stock selection, market timing, text mining, and atmospheric modeling. Dustin is particularly honored to be a part of projects that apply data mining and advanced analytics to challenges facing the intelligence community. Mr. Hux is expert with leading data mining software tools and advises vendors on enhancements. For KDD, he was on the 2004 Data Mining Standards, Services, and Platforms Program Committee and was 2006 Sponsorship Committee Co-chair. Dustin earned a Master’s degree in Environmental Sciences from the University of Virginia and Bachelor’s degrees in Biology and Economics from Emory and Henry College.

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Gerhard Pilcher

Chief Executive Officer

Gerhard enjoys predictive analytics and data mining -- especially related to the areas of Fraud Detection, Financial Risk Management, and Health Care -- working with people, leading change, and managing complex projects to timely success. His work experience spans private, government, and international sectors.

Gerhard is coauthor of the popular book Mining Your Own Business that arms executives and senior managers to make better decisions based on discoveries from their organization’s data. The book is frequently recommended as a readable introduction to data science and a useful reference for specific, daily guidance.

Gerhard taught at Georgetown University as an adjunct faculty member in the Math and Statistics Master’s degree program. He has also taught the hands-on SAS Business Knowledge Series course "Data Mining: Principles and Best Practices" and is a frequent invited speaker at domestic and international conferences.

Gerhard serves on the Institute for Advanced Analytics Advisory Board, and on George Washington University’s Advisory Board for the Business Analytics graduate program. He was named to the NC State Computer Science Department’s “Hall of Fame” in 2018, its inaugural year.

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Jennifer Schaff, Ph.D.

Director, Raleigh NC

Dr. Jennifer Schaff began her analytics journey exploring and generating large biological data sets while earning a PhD in Plant Pathology. Dr. Schaff continued to develop her data interest and skills analyzing sequencing data while building and leading NCSU’s genomics facility program. Love for analytics challenges led her to recently complete the Master’s program at NCSU’s Institute for Advanced Analytics.

True to her upbringing in the Pacific Northwest, you will find Jennifer in her free time in the great outdoors, where she enjoys running, long bike rides, photography field trips with friends and family, and strolls with her dog.

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