Insights on Generative AI

White Paper


As new generative AI applications shift the AI landscape—and impact the public’s acceptance of AI-powered tools—organizations are beginning to investigate the benefits and risks of these innovative applications in business settings.

This document highlights some of the current benefits and risks associated with business applications of generative AI.

Because it is impossible to list all the potential benefits of a new technology, we concentrated on a few early applications that enhance existing workflows and potentially pose risks to businesses.

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